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gen z

How To Capture Gen Z Attention For Direct Bookings Featured Booking, Booking Engine, Direct Booking, Gen Z, Hotel Booking Engine, SwiftBook

Crafting a strategic plan for guests to make direct bookings at your hotel is crucial, particularly for Gen Z visitors who appreciate technology and unique experiences. In contrast to their predecessors, Gen Z values authentic, personalized experiences, transparency, sustainability, and seamless digital interactions. To optimize direct bookings, hotels should tailor their strategies to align with […]

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overbooking strategy

7 Tips To Make Your Overbooking Strategy A Success In 2024 Featured Channel Manager, Overbooking, Overbooking Strategies

Overbooking can be a cost-effective strategy if implemented correctly. Let’s look at a few tips to make sure you get the most out of this approach. What is a hotel overbooking strategy? The hotel overbooking strategy is a revenue management technique that hotels use to maximise occupancy and revenue. By deploying this strategy a hotel is

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